Before we get started, it is important to note that this song was created to sell things, not to be a fun song that everyone listens to. SSENCE, a clothing brand, collaborated with FKi, Iggy Azalea and Dilpo to create a song to go along with the first ever interactive shopping music video. As a huge fan of social media and all of the new ways to sell things through interactive ways, I am extremely excited about this idea so I would have watched this video regardless of the song underneath it. SSENSE paired up with wireWAX, and used their cool, new technology to make it possible for the viewer to click on an article of clothing and be taken to the online store and buy it. It is a fun thing to play with if you want to waste some time, or look at pretty clothes that I will never be able to wear because of my desire to go into the music industry where I will make little to no money (but at least I will be doing what I love…! Right guys? Right?)
But anyway, back to the track.